London 2012 - Branding Unveiled
The logo for the 2012 Olympic games was today unveiled on the London 2012 website. Although suprisingly unconservative and definitely trendy in an eighties/neu-rave sort of way, I'm not sure how well it will work in five years time. The accompanying video shows some nice ideas for the continuation of the branding though.
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The entry ‘London 2012 - Branding Unveiled’ was posted in the ‘short’ category on the 4th June, 2007.
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